Elisa Anguiano's profile

PEPSI Family Brands- Live for Now POS Campaign

OVERVIEW

 Created year-long retail programming inline with General Markets "Live for Now" national campaign for
Multi-Cultural markets.
 
 
BARRIER
 
Coca-cola reigns the Latino market while fruit flavored soda is the more popular choice amongst the AA market.
 

CHALLENGE

Create scaleable, cross-tie programs that help retailers increase basket ring while providing Pepsi with
more floor space to be top of mind during special holidays & Sporting Events.
 
 
 
 
Digital illustration showing the grandness of Super Bowl XLIV in Miami.
Scaleable POS kit support to fit retailer's needs and space
Mother's Day
"Pour some Love" these Holidays.
PEPSI Family Brands- Live for Now POS Campaign
Published:

PEPSI Family Brands- Live for Now POS Campaign

Creative and Art direction for Year-long POS programming to create retailtainment leveraging sporting events and holidays.

Published: